APPLYING DIGITAL TRANSFORMATION IN HERITAGE PRESERVATION FOR TOURISM DEVELOPMENT

Abstract

In the context of the 4.0 industrial revolution, digital technologies such as Virtual Reality (VR), Augmented Reality (AR), Artificial Intelligence (AI), and Big Data have become essential tools for preserving, managing, and promoting cultural heritage. The application of digital technology not only helps protect the original value of heritage but also enhances interactivity, improves visitor experiences, and contributes positively to the sustainable development of tourism. This article analyzes the extensive applications of digital technology in heritage preservation and proposes solutions to optimize heritage preservation and tourism development in the digital era, focusing on Thanh Hóa province.