CHANGES IN THE TOURISM SERVICES INDUSTRY IN THE DIGITAL ECONOMY

Abstract

In recent decades, the development of the Internet and the transition to a digital economy have had a profound impact on many aspects of social life, including tourism. In addition to communication activities, the tourism industry has made changes to keep up with modern trends, such as using technology to promote its image, find customers and provide convenient services. Based on current practice, the paper presents changes in the tourism sector in the digital economy, the difficulties that companies in this field are facing and from there proposes some ideas. Propose solutions to improve the quality of current tourism.